Axonave vs HubSpot

Helpdesk and CRM in one plan, no onboarding fee.

HubSpot is one CRM with a hub for each team: Service Hub for support, Sales Hub for sales, each priced by the seat. Axonave puts the helpdesk, live chat, WhatsApp and a CRM with a deals pipeline in one plan. Below: what each tier includes, and what HubSpot’s pages charge up front, read on 10 November 2026.

  • In every Axonave plan
  • Helpdesk
  • CRM
  • Live chat
  • WhatsApp
  • Email

The short answer

Which one fits your team?

Choose HubSpot if…

  1. You need an app for everything

    HubSpot’s pricing page lists over 2,000 apps and web services. Axonave has an API and webhooks, not a marketplace.

  2. You run many pipelines

    Sales Hub lists up to 100 pipelines on Professional and 350 on Enterprise, with forecasting across team hierarchies.

  3. You want a long record

    HubSpot has run sales and support teams for years, with a large community around it. Axonave is new, and we’d rather say so.

Choose Axonave if…

  1. WhatsApp is where your customers are

    Every Axonave plan has WhatsApp on Meta’s official API. HubSpot lists a WhatsApp integration with up to 1,000 messages a month; ask HubSpot which tiers have it.

  2. You’d rather not pay to get started

    HubSpot’s Service Hub needs a one-time onboarding of $1,500 on Professional and $3,500 on Enterprise. Axonave has no onboarding fee: Pro for 10 people is $3,740 a year.

  3. Support and sales on one price

    The helpdesk and the CRM come in every Axonave plan. HubSpot prices Service Hub and Sales Hub each by the seat, on separate pages.

What each plan includes

Two Axonave plans next to HubSpot’s Starter and Professional tiers. HubSpot’s comparison table doesn’t show which tier each cell belongs to in a way we could read, so where we couldn’t tell, the cell says “Ask HubSpot”. “Not listed” means we couldn’t find it on the page, not that HubSpot can’t do it.

  • Helpdesk with tickets

    Axonave Basic
    Included
    Axonave Pro
    Included
    HubSpot Starter
    Ask HubSpot
    HubSpot Professional
    Included
  • CRM: a deals pipeline

    HubSpot’s pipelines are on its Sales Hub page, priced by the seat.

    Axonave Basic
    Included
    Axonave Pro
    Included
    HubSpot Starter
    Sales Hub: up to 15
    HubSpot Professional
    Sales Hub: up to 100
  • Live chat on your website

    Axonave Basic
    Included
    Axonave Pro
    Included
    HubSpot Starter
    Included
    HubSpot Professional
    Included
  • WhatsApp

    HubSpot lists a WhatsApp integration with up to 1,000 messages a month, without saying which tiers.

    Axonave Basic
    Included
    Axonave Pro
    Included
    HubSpot Starter
    Ask HubSpot
    HubSpot Professional
    Ask HubSpot
  • SLA policies

    Axonave Basic
    Included
    Axonave Pro
    Included
    HubSpot Starter
    Ask HubSpot
    HubSpot Professional
    Ask HubSpot
  • Surveys after a chat or ticket

    Axonave Basic
    Included
    Axonave Pro
    Included
    HubSpot Starter
    Ask HubSpot
    HubSpot Professional
    Ask HubSpot
  • Knowledge base

    Axonave Basic
    With an AI pack
    Axonave Pro
    Included
    HubSpot Starter
    Ask HubSpot
    HubSpot Professional
    Ask HubSpot
  • AI for customers and agents

    Axonave Basic
    With an AI pack
    Axonave Pro
    2,000,000 tokens a month
    HubSpot Starter
    500 HubSpot Credits
    HubSpot Professional
    3,000 credits, Customer Agent
  • Onboarding fee

    Axonave Basic
    None
    Axonave Pro
    None
    HubSpot Starter
    Not listed
    HubSpot Professional
    $1,500, required
  • Apps and integrations

    Axonave Basic
    API and webhooks
    Axonave Pro
    API and webhooks
    HubSpot Starter
    Over 2,000
    HubSpot Professional
    Over 2,000

Competitor information as of 10 November 2026, from their public pages: Service Hub pricing, Sales Hub pricing. Plans and prices change; check the vendor's site before you decide.

10 people, one year

Our year for 10, and HubSpot’s fees.

Our list prices for 10 people, billed yearly, before tax, read on 10 November 2026. HubSpot’s seat prices aren’t labelled by billing period on its pages, so HubSpot gets no bar here. Its onboarding fees are printed plainly, so they’re below.

  1. Axonave Basic

    $590 a year with 3 seats, plus 7 seats at $190 a year each.

    CRM, helpdesk, live chat, WhatsApp and email on one login. No knowledge base or AI until you add an AI pack.

    $1,920a year, billed yearlyor $192 a month, billed monthly

  2. Axonave Pro

    $1,990 a year with 5 seats, plus 5 seats at $350 a year each.

    Everything in Basic, plus the knowledge base, the help centre and the AI, with 2,000,000 AI tokens a month.

    $3,740a year, billed yearlyor $374 a month, billed monthly

What HubSpot’s page charges first

Service Hub and Sales Hub each print two seat prices for Starter and Professional, next to a monthly and a yearly option, without saying which price is which. So we don’t quote a HubSpot seat price or a year for your team. Ask HubSpot for a quote.

Service Hub Professional onboardingOne-time and required, on top of the seats.
$1,500
Service Hub Enterprise onboardingOne-time and required, on top of the seats.
$3,500

Service Hub pricing · Sales Hub pricing

  • HubSpot’s AI: 500 HubSpot Credits on Starter, 3,000 on Professional and 5,000 on Enterprise. Customer Agent is free for 14 days once you buy a Service Professional or Enterprise seat.
  • Axonave’s AI: Pro includes 2,000,000 tokens a month. More is a 1,000,000-token pack for $20 a month, on Basic too. No per-answer charge and no overage bill.
  • As of November 2026: read on each pricing page on 10 November 2026. List prices before tax; they change, so check before you decide.

WhatsApp

WhatsApp from the first plan.

Connect your number from inside Axonave through Meta’s own sign-up. Menus, questions and hand-overs run on WhatsApp the same as on web chat. Meta bills your WhatsApp account directly, and we add nothing per message.

HubSpot: Its pricing page lists a WhatsApp integration with up to 1,000 messages a month. It doesn’t say which tiers; ask HubSpot.

See WhatsApp Business

  1. The official WhatsApp Cloud API
  2. Template messages, sent from Axonave
  3. One flow in English, Bahasa Malaysia and Chinese

CRM

The deal and the ticket on one record.

The chat, the ticket, the survey answer and the deal land on the same customer. Sales sees the open ticket before they call. Support sees the deal before they reply.

HubSpot: Sales Hub lists up to 15 pipelines on Starter and 100 on Professional, priced by the seat on its own page.

See the CRM

  1. One login for every module
  2. One activity timeline per customer
  3. Several pipelines with a weighted forecast
One customer record: the WhatsApp chat, the ticket, the reply, the CSAT rating and the new deal on one timeline

One customer in our demo workspace: the WhatsApp chat, the ticket, the reply, the CSAT rating and the new deal.

Helpdesk

SLA policies and surveys on Basic.

SLA policies run in your business hours and warn the person on the ticket before it breaches. After a resolved ticket, a survey goes out by email link and in the portal.

HubSpot: Service Hub’s page lists SLAs, customer feedback surveys and a knowledge base. Which tier each is on isn’t clear there; ask HubSpot.

See SLA management

  1. Policies by priority and channel
  2. A warning at your threshold, then the breach
  3. The customer portal and support form included
SLA policies for chats and tickets by priority, in business hours or around the clock

SLA policies in our demo workspace for chats and tickets by priority, in business hours or around the clock.

AI

AI answers that cite the article.

The AI answers only from your published articles and links the one it used. Pro includes 2,000,000 AI tokens a month. When they run out, add a 1,000,000-token pack for $20 a month.

HubSpot: Service Hub includes 500 HubSpot Credits on Starter, 3,000 on Professional and 5,000 on Enterprise. Customer Agent is free for 14 days with a Professional or Enterprise seat.

See Axonave AI

  1. Answers cite the article they came from
  2. Sensitive numbers masked before the AI sees them
  3. Agent Assist drafts a reply your agent edits

Where HubSpot is stronger

A compare page that only flatters us isn’t worth reading. Here’s where HubSpot is the better buy.

  • Over 2,000 apps

    HubSpot’s pricing page lists over 2,000 apps and web services. Axonave has an API with keys and signed webhooks, and no marketplace. If your stack runs on ready-made connectors, HubSpot has far more.

  • Pipelines and forecasting at scale

    Sales Hub lists up to 100 pipelines on Professional and 350 on Enterprise, with forecasting across team hierarchies. Axonave has several pipelines and a weighted forecast. HubSpot’s sales tools go deeper, with years of use behind them.

Moving from HubSpot

There’s no one-click HubSpot importer. You export what you need as CSV files, bring them in, and connect your own mailboxes and number.

  1. Import your records

    CSV import takes contacts, leads, accounts, deals and tickets. You see a preview and any errors before anything is saved.

  2. Connect your mailboxes

    Gmail, Microsoft 365, Google Workspace or any IMAP mailbox. Customers’ mail becomes tickets, and replies go out from your own address.

  3. Connect WhatsApp

    Connect your number from inside Axonave through Meta’s own sign-up. No developer needed.

  4. Bring your articles

    Import PDF, DOCX, TXT or Markdown files, or crawl your website, into draft articles you review and publish.

How switching worksEmail from your own mailboxKnowledge base and help centre

Axonave vs HubSpot: questions

What do 10 people pay on each?

Axonave Basic is $1,920 and Pro $3,740 a year for 10 people, billed yearly, before tax. HubSpot’s pages print two seat prices a tier without saying which is for monthly or yearly billing, so we don’t quote a year for HubSpot. They do print a one-time onboarding of $1,500 on Professional and $3,500 on Enterprise, one-time. Ask HubSpot for a quote for your team.

Does HubSpot support WhatsApp?

Yes. Its Service Hub pricing page lists a WhatsApp integration with up to 1,000 messages a month; ask HubSpot which tiers include it. In Axonave, every plan has WhatsApp on Meta’s official Cloud API, and Meta bills your WhatsApp account directly.

Do we need Service Hub and Sales Hub?

On HubSpot, support tools are in Service Hub and pipelines and sequences are in Sales Hub, each priced by the seat on its own page. In Axonave, the helpdesk and the CRM with its deals pipeline come in every plan.

How is AI priced on each?

HubSpot: 500 HubSpot Credits on Starter, 3,000 on Professional and 5,000 on Enterprise; Customer Agent is free for 14 days with a Professional or Enterprise seat. Axonave: Pro includes 2,000,000 AI tokens a month, and a 1,000,000-token pack is $20 a month. No per-answer charge and no overage bill.

Can we move our HubSpot records to Axonave?

Yes, by CSV. Export your contacts, companies, deals and tickets from HubSpot, then import them with a preview that shows any errors before anything is saved. There’s no one-click HubSpot importer.

Where do these numbers come from?

HubSpot’s own Service Hub and Sales Hub pricing pages and our price list, all read on 10 November 2026. They’re list prices before tax. Prices change, so check both pages before you decide.

Can we try Axonave first?

Yes. Try Pro free for 14 days. No card needed.

See it on your own chats.

A 30-minute demo: your WhatsApp number, your mailbox and a deal on the same customer. No slides.

We reply within one business day by email or WhatsApp.